Do you know the numbers behind your business goals, or are you hoping all your activity eventually turns into clients?
Knowing that you want three new clients or a certain amount of revenue is a great start, but a goal is not a plan.
In this episode of the Why Not Today? Podcast, Leslie Kane shares one of the most important lessons she learned during more than 30 years of building businesses: business is not magical, it’s mathematical.
Leslie shares how knowing her numbers helped her grow her Mary Kay business and how the same principle applies to service-based entrepreneurs today. Instead of focusing only on your revenue goal, learn how to work backward and understand the activities that create the result:
Revenue → New Clients → Offers → Conversations → Leads → Visibility
When you know your business numbers, you can stop guessing about what is working and identify where you need to focus next.
In This Episode, You’ll Learn:
- How to work backward from your revenue goal to create an action plan
- Why being busy with networking and social media does not necessarily mean you are generating leads
- How to use Attract, Nurture and Convert to evaluate your client acquisition activities
- Why keeping a hot prospect list and consistently following up matters
- How tracking your numbers can show you where you may be losing momentum
You do not need to track everything. Start by tracking your new leads, hot prospects, offers made, new clients and revenue for the next four weeks. Then look for the patterns.
Your numbers are information. They are not a judgment.
Leslie created the Why Not Today? Weekly Momentum Tracker to help you track your client acquisition activities, hot prospects, offers, new clients and income.
Want a copy? Comment #NOTES on Leslie’s social media or send her a message.
If this episode encouraged you, please subscribe, leave a review, and share it with another entrepreneur who needs permission to take a break. For more encouragement, practical business strategies, and information about upcoming workshops and the Why Not Today? Inner Circle, visit WhyNotTodayMovement.com and join our Consistent Clients Facebook community.
Remember, you don’t have to have everything figured out. You just have to take the next best step and ask yourself…Why Not Today?
Connect with Leslie at leslie@whynottodaymovement.com
– Facebook -https://www.facebook.com/groups/whynottodayconnects
– Instagram – www.instagram.com/whynottodaymovement
– LinkedIn – www.linkedin.com/in/leslie-kane-3825222
– YouTube – www.youtube.com/@whynottodaymovement
📢 Don’t forget to subscribe, leave a review, and share this episode to inspire others to take their own Why Not Today? moment!